Some pictures from the Hot Wheels launch event at the Westfield mall in Century City, taken on Friday, June 14th. The launch was for Hot Wheels id. But they had some life-sized Hot Wheels on display too. Some of these might show up sideways, but they were rotated correctly in my album (I blame kinja).  Random bystanders caught on camera have been given some privacy.

Illustration for article titled Hot Wheels Launch Event in Century City
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Illustration for article titled Hot Wheels Launch Event in Century City
Illustration for article titled Hot Wheels Launch Event in Century City
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Illustration for article titled Hot Wheels Launch Event in Century City
Illustration for article titled Hot Wheels Launch Event in Century City
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Illustration for article titled Hot Wheels Launch Event in Century City
Illustration for article titled Hot Wheels Launch Event in Century City
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Illustration for article titled Hot Wheels Launch Event in Century City
Illustration for article titled Hot Wheels Launch Event in Century City
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Illustration for article titled Hot Wheels Launch Event in Century City
Illustration for article titled Hot Wheels Launch Event in Century City
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Illustration for article titled Hot Wheels Launch Event in Century City
Illustration for article titled Hot Wheels Launch Event in Century City
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Illustration for article titled Hot Wheels Launch Event in Century City
Illustration for article titled Hot Wheels Launch Event in Century City
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They Hot Wheels id cars were being sold at the Apple Store, conveniently located directly facing the event location. Sadly, these 2 didn’t have a life-size version on display.

Illustration for article titled Hot Wheels Launch Event in Century City
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Illustration for article titled Hot Wheels Launch Event in Century City

They did have a few of the toy sized ones on display though.  And of course, the X-Wing car wasn’t in the store...

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Illustration for article titled Hot Wheels Launch Event in Century City
Illustration for article titled Hot Wheels Launch Event in Century City

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